49th-tn

Branding and website for 49th Parallel Group

“Welcome to Alberta’s Craft Beer Boom” says Steve Thibault, owner/operator of 49th Parallel Group. An agency specializing in marketing, selling, and promoting craft beer in Alberta.

Steve and I met at the 2011 Great Canadian Beer Festival, under one of the shade tents, we had a quick conversation on his needs and off we both went.

The branding is simple with an understated mark paired with boldness in imagery and positioning. Resulting in a powerful image for the company.

The website is built on WordPress’ 2011 theme, and is loved for it’s simplicity and the flexibility in the design. After a short tutorial, steve is up and running; adding posts and events to his site whenever needed.

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